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GWM POER SAHAR Wins Overall Championship at South Africa's Pickup Truck of the Year Competition

GWM News 2024-09-24

Recently, at the highly anticipated second annual South African Pickup Truck of the Year Competition, the GWM P500 (POER SAHAR) from GWM claimed the overall championship. With its exceptional performance, innovative hybrid technology, and luxurious features, it became the first hybrid vehicle to win the prestigious title.

The POER SAHAR, as the most powerful hybrid pickup truck in South Africa, marks the first time a Chinese brand has introduced a product in the million-rand price range to the South African market. Since its launch on August 13th, in just one month, it has garnered widespread praise from the media, key opinion leaders (KOLs), and users alike. The competition featured the most comprehensive and professional double-cab pickup testing in South African history, with 22 experienced judges evaluating over 150 criteria. After six days of rigorous evaluations, the POER SAHAR stood out among the competing models, not only winning the overall championship but also clinching top honors in five sub-categories: Class C – over 161kW, Class B – 126-160kW, Towing, 4x4 Off-road, and Dynamic Driving.

The competition's sponsor, Jou Statsie, commented that this Chinese double-cab pickup is an impressive model capable of competing with heavyweight vehicles in the market, thanks to its powerful hybrid powertrain and luxurious features. The POER SAHAR is equipped with an advanced 2.0-liter turbocharged gasoline engine paired with a rear-axle electric motor, delivering a combined output of 255kW and a staggering torque of 648N·m, providing drivers with strong and smooth power. Additionally, its nine-speed automatic transmission, intelligent torque-on-demand all-wheel-drive system, and front and rear electronic control differential locks ensure excellent off-road capability and handling in various conditions.

The POER SAHAR’s victory is not only a testament to GWM product strength but also a reflection of its deep-rooted development in the South African market. This year marks the 17th anniversary of GWM’ s entry into South Africa. By continuously increasing its investment in the South African market, introducing more products tailored to local consumer needs, establishing a comprehensive sales and service network, and actively participating in local social welfare activities, GWM has steadily gained the trust and favor of South African consumers. Today, it has become one of the most popular Chinese automotive brands in the South African market.

It’s worth mentioning that GWM’s success in the South African market is not by chance; it stems from the company’s commitment to long-termism and its relentless pursuit of quality. GWM firmly believes that only by adhering to quality and service in the long run can it maintain its competitive edge in the fierce market. This persistence has not only led to remarkable achievements in the South African market but also provides strong support for the high-quality development of Chinese automotive brands in global markets.

Now, with the POER SAHAR making history as the first hybrid model to win the South African Pickup Truck of the Year award, this milestone victory showcases GWM’s strong presence in the pickup truck segment and further solidifies its leading position in the South African automotive market. It will take this opportunity to continue its deep cultivation of the South African market, lead industry trends, and bring an even better automotive experience to South African consumers.

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